Press Kit

Everything you need to cover Fitly AI. Logos, screenshots, product info, and founder details. Writing about us? Reach out at press@fitly.chat

Quick facts

ProductFitly AI
Tagline"Your fitness agent."
CategoryAI Fitness & Nutrition Coaching
PlatformsiOS, Web
Founded2026
LocationPrince Edward Island, Canada
FoundersBrad Pineau & Zoe Pineau
FundingSelf-funded
StageBeta (invite-only)
Websitewww.fitly.chat

What is Fitly AI?

Fitly AI is a chat-first fitness and nutrition coaching platform. Instead of navigating menus and searching food databases, users just talk to Fitly. Describe what you ate, snap a photo of your plate, ask for a workout program. It handles the rest.

Think of it as having a personal trainer, nutritionist, and accountability partner in one app. The AI coach has full context awareness of every meal logged, every workout completed, and every goal set. It doesn't just answer questions. It actively coaches, tracks, and adapts.

The app combines a full-featured dashboard (macro rings, charts, meal plans, workout programs) with a conversational AI interface. Users can track the traditional way or let the AI handle everything through natural conversation.

Key features

Conversational AI Coaching

Log meals, workouts, water, and weight through natural conversation. No menus, no searching databases.

Photo Intelligence

Snap a photo of your plate, a nutrition label, or your scale. Fitly recognizes it and logs everything instantly.

AI-Generated Plans

Personalized meal plans and workout programs built around your goals, injuries, allergies, and preferences.

Full Macro & Micro Tracking

Calories, protein, carbs, fat, plus any micronutrients you choose to track. Daily targets, charts, and trends.

Progress Dashboard

Visual progress tracking with macro rings, weight charts, streaks, and side-by-side progress photo comparison.

Custom AI Personality

Name your coach and choose a personality style. Fitly adapts its tone to how you want to be coached.

What makes it different?

Most fitness apps are glorified spreadsheets. You search a database, tap through menus, and manually enter everything. Fitly removes that friction entirely. Just talk to it.

The AI is the product, not a feature.Every interaction flows through the AI coach. It remembers your history, adapts to your preferences, and proactively coaches you. It knows you had pizza last night, that you're avoiding dairy, and that your left shoulder is injured. Every suggestion is personalized.

Built by a solo technical founder who uses it daily. Brad Pineau built Fitly while using it to track his own fitness transformation. The app is shaped by real daily usage, not product committee meetings.

Screenshots

Free to use in articles and reviews. Full-resolution originals available on request.

Fitly AI screenshot: AI Chat
AI Chat
Fitly AI screenshot: Meal Logging
Meal Logging
Fitly AI screenshot: Meal Plans
Meal Plans
Fitly AI screenshot: Workout Plans
Workout Plans
Fitly AI screenshot: Dashboard
Dashboard
Fitly AI screenshot: Progress
Progress
Fitly AI screenshot: Photo Logging
Photo Logging
Fitly AI screenshot: Personalization
Personalization

Brand assets

Use the Fitly AI name and logo in your coverage. Please don't modify, recolor, or distort the logo.

Fitly AI logoOn light backgrounds
Fitly AI logo on darkOn dark backgrounds
SVG
Fitly AI logo with taglineLogo with tagline (square)
SVG

Brand Colors

#FF6B2B
#FF8F5E
#1A1A1A
#F5F5F5

Usage Guidelines

  • Always write "Fitly AI" with a space before "AI"
  • Use the full-color logo whenever possible
  • Maintain clear space around the logo equal to the height of the "AI" badge
  • Don't recolor, stretch, or add effects to the logo

Need high-res logos, SVGs, or additional assets? Email press@fitly.chat

Founders

Brad Pineau

Brad Pineau

Product & Development

Lost 80 lbs. 25+ years building products. 4 software patents. Former CTO. Built Fitly to be the app he wished existed during his own transformation.

Zoe

Zoe Pineau

Sales & Marketing

Lost 150 lbs. Featured in Oxygen Magazine. Certified personal trainer and nutritionist. She knows what real transformation looks like.

Get in touch

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